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Search Engine Optimization

Search Engine Optimization can increase the traffic to your site by allowing visitors to find you using keywords that best define your site.

Why do you need Search Engine Optimization?
Search engines is the biggest source for new visitors to your site. With that in mind, the mass amount of online information can make it very difficult to achieve high ranking on the search engines.

How do search engines work?
Search engines use a set of rules to rank sites. These rules use the keywords on your web page, as well as other information. Each search engine has its own rules and makes the optimization process difficult. Link popularity is sometimes used.

Here's some tips:
Analyze your competition's pages for keywords and keyword density (ratio of keywords to text on the page).
Use page titles that decribe the contents and details on the page.
Avoid using extensive JavaScript code at the top of your page. If you must have JavaScript, create a source file to shorten your page.
Search engine rankings change daily. Check your rankings frequently.
Search engines index at different rates, and it could potentially take several weeks for your site to rise. Recheck your rankings as often as possible and adjust as needed.

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